Ocean Springbed
Case Studies/Ocean Springbed

Ocean Springbed

The Client

Ocean Springbed

Ocean Springbed
Indonesian mattress and sleep solution brand serving families for over 53 years providing quality bedding products across the Indonesian market.
Objective

Reaching the right audience at the right moment

Ocean EZ Springbed wanted to introduce their newest product, now available across various marketplaces, to potential consumers through premium OOH media at Kualanamu International Airport, Medan.

Ocean Springbed
Ocean Springbed
Highlights

Kualanamu International Airport in Medan is one of the best locations for advertising, with the potential to reach thousands of domestic and international passengers every day. Ocean Springbed wanted to promote their newest mattress product to consumers in Medan and boost sales.

Outcome

Eye-catching locations that remind, retain, and convert

Indonesia

High-concentration audience in key media environment

Transit Media Static OOH

Targeted media format for maximum brand visibility

Head-On Visibility

Prime placements deliver higher audience retention and repeated exposure

Regional Reach

Consistent brand presence across Southeast Asia from a single brief

Ocean Springbed
Ocean Springbed

Ocean Springbed

Out of Home Advertising Media provides a lot of room for brand expression. Our creative team works closely with clients to create a wide range of out-of-home services that are highly customized, unique, and memorable to ensure that the client’s brand message reaches the right audience with the biggest impact possible.

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Ocean Springbed campaign photo 1
Ocean Springbed campaign photo 2
Ocean Springbed campaign photo 3
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Planning a regional OOH campaign?

TPM manages prime media locations across Singapore, Indonesia, and Malaysia — including airport media, standalone billboards, and high-footfall tourist corridors. One brief, three markets.

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